In this competitive world, it is not easy to get a distributorship of products of any reputed brands. You have to do several things to increase your chances of successfully applying and getting the distributorship.
Firstly, you should do sufficient market research and find out the potential opportunities, develop a proper business plan, build a strong network with dealers and retailers, apply and follow-up with the manufacturer, and finally, negotiate a good deal.
Hereunder is an example of an introduction and proposal letter to the company/ manufacturer to get a distributorship license.
TEMPLATE
[Your Organization Name]
[Office Address]
[Location, Zip code]
[Date]
[Name of the Officer]
[Name of the Company]
[Office Address]
[Location, Zip code]
Hello Mr./Ms. ________,
Greetings of the day!
We would like to introduce our organization i.e. [Name]. It is headquartered in [Place]. It has been in the business of selling [Name of the Products] for the last [Number] years.
1. [Name of the Product],
2. [Name of the Product], and
3. [Name of the Product].
We are a licensed distributor for the reputed companies viz. [Name], [Name] and [Name]. The average of the last three years' annual turnover is around [Amount].
We believe our organization can provide your company an important distribution channel for your aforesaid products in the said geographic territory where we have a strong network with the local dealers and retailers.
May I request you to please provide me with the following information to take this forward.
(i) Distributor price list for the products, (ii) Retail price list for the same, and (iii) Monthly sales target in quantities.
Please let me know a time and a place convenient for you to meet and discuss this business proposition. I am reachable at [your email id] and [your phone number].
Sincerely,
[Your Name]
[Designation]
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